Year in Review: Top ...

2014 may not have been a banner year for the film industry, as Hollywood had its worst box-office summer slump in eight years, with sales down almost 20% from last summer. However, 2014 seems to have been the year of the franchise, as a majority of the top movies were sequels to some...

Year in Review: Funn...

It’s that time of year again! As we wrap 2014 and get ready to say hello to 2015, it seems as if the Internet is filled with nothing but top ten lists to highlight everything from the most streamed songs to the best cat pictures. We decided to join the rest of the Internet in reflecting on...

Wisdom.Applied Wednesday: Branding Blockbusters May14

Wisdom.Applied Wedne...

New movies hit theaters every weekend, so who’s to say which films are bombs and which are blockbusters? Obviously, promotion, casting, budget and content (if you don’t have a story or a big name, what’s putting butts in the seats?), play factors, but are...

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