KFC chose Reba McEntire to be the first woman to play the iconic role of Colonel Sanders in their ad campaign running from January to April of 2018. Although KFC insists this was a political move, and the spokesperson for KFC claims that they “have always maintained that anyone, male...
Two for Tuesday: Log...
posted by Danielle Gordon
If a picture is worth 1,000 words, then a logo has a lot to say about a brand. But logos are more than an image (and are worth a lot more than just 1,000 words); rather, they’re the most powerful embodiment for the corporate identity (and the most recognizable). Logos communicate with...
Two Holiday Ads for ...
posted by Mary Pattara
In the United States, avoiding the holiday spirit is impossible; as soon as the clocks strike midnight on Thanksgiving, the winter winds shift our focus towards the consumer-driven holidays. This Two-for-Tuesday, let’s take a look at two of this year’s noteworthy holiday ads. These spots...