Two for Tuesday: Neg...

We’ve all been exposed to the occasional attack advertisement, most notably during election seasons. They can be nasty, controversial and even untrue; but do they work? In recent years, several brands have turned negative in their ad campaigns against rival companies. This Tuesday, we’ll look...

Wednesdays without W...

Ever step inside a coffee shop or retail store, order something and then realize you have no cash? Not a problem; you pull out your credit card or debit card and swipe. It’s an easy, painless transaction. Now have you ever been to a small boutique, a food truck or been with an on-call service...

Two for Tuesday: Sim...

Anyone who has spent five minutes on BuzzFeed in his or her life knows that people find value in simplicity: simple humor, simple tips and reminiscing on simpler times. The KISS method (Keep It Simple, Stupid) doesn’t hinder creativity; it cuts out the unnecessary complexity. As both a...

Two Ways to Recycle ...

The green movement has certainly taken off in recent years to the point where brands are finding it to be profitable and good for their image to associate with environmental goals. Now, recycling physical products is certainly a very ecological move on the part of both the company and the...

Two Tech Talk Points...

Tech Talk This is what I get for starting this whole Our Space business–getting stuck as the old lady in the crowd to talk about technology. I am of the generation who still writes texts in whole sentences and at least tries to make sure that everything is grammatically correct. I don’t...

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