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Wisdom.Applied Wedne...

As sports fans prepare for the beginning of the NBA Finals tomorrow night between Stephen Curry’s Golden State Warriors and LeBron James’ Cleveland Cavaliers, we take a look at how the league is leading the way when it comes to connecting with its growing Latino audience.  ...

Throwback Thursday: ...

October has arrived, leaving one thing on my mind: the Chicago Bulls! As a HUGE Bulls fan (see my bio), this is my favorite time of year. Before I get worked up and start ranting about what I’m most excited about this season, let’s take a look at how far the team has come; after all, it is...

Funny Friday: August...

For this Chicago sports fan, the quickly approaching start of regular season games for hockey, football and basketball means it’s about to get crazy in Chicago. With #TheReturn of the Bull’s Derrick Rose, the reigning Stanley Cup Champion Blackhawks coming back to the ice and Marc...

Finally, Chicago Bas...

Guess who’s back, back again, the Bulls are back—tell a friend! With the excitement of the Chicago Bulls kicking off their 2012-2013 season (without Derrick Rose) at the United Center against the Sacramento Kings last night, they pushed out an integrated marketing campaign entitled, Chicago...

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