Apple will be watching the World Cup from the bench due to a disheartening red card thanks to some unsportsmanlike conduct from Beats Headphones.       Apple’s recent $3 billion acquisition of Beats Headphones from rapper Dr. Dre is not new to the market. The brand initially...

This Wisdom.Applied Wednesday, we’re looking at Apple’s latest release and what it means for the advertising game.     Did Apple even imagine they would drastically change the advertising game when they introduced the iPhone back in 2007? Just two years after its...

Fifty-six percent of Americans carry around phones with more computing power than the machines used to send men to the moon in 1969. Technology has seeped into every aspect and element of our lives as it progresses to be more efficient, smaller and more users friendly. Marketers have found...

For much of the weekend, the Super Bowl ruled the news waves and news feeds; along with the big game–and the advertisements that surrounded it–the news of the premature death of one of the country’s most notable talents also spread across the country. This Trending News...

As 2013 comes to an end, it seems natural to be in a reflective mood. Some think about their travel adventures, others recall endearing memories with friends and a few like me wonder if the Ventra card was the apocalypse Pop-Pop warned us about. I’ve also been reflecting upon the top...