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Throwback Thursday: ...

Twenty-two years to the day after viewers first saw a T-Rex charge across the movie theatre screen, Jurassic Park’s highly anticipated sequel, Jurassic World, premieres tonight at midnight. In honor of the film, this week’s Throwback Thursday looks at how movies, from Jurassic...

Trending News Monday...

Today, leaders from around the world met for 2015’s iteration of the annual G7 Summit. Today, we take a look at some of the major topics discussed, and where things stand to go from here. Leaders from the seven major industrial nations met in the Bavarian Alps, Germany for this year’s...

Throwback Thursday: ...

For this week’s Throwback Thursday, we take a look at how a recent documentary puts an original and refreshing spin on a rock legend’s well-known tale.   It’s been almost 30 years since Kurt Cobain first arrived on the music scene with his band Nirvana, bringing with them...

Wisdom.Applied Wedne...

As sports fans prepare for the beginning of the NBA Finals tomorrow night between Stephen Curry’s Golden State Warriors and LeBron James’ Cleveland Cavaliers, we take a look at how the league is leading the way when it comes to connecting with its growing Latino audience.  ...

Trending News Monday...

For those of you who might have missed the headlines from a short post-Memorial Day week, we break down some of the major and trending news stories from the last week.   John Nash Passes Away by Jessi Kim Last Sunday, the one-of-a-kind mathematician John Nash and his wife, Alicia, passed...

Funny Friday: Tales ...

With National Pet Month already in full swing, this Funny Friday let’s look at some of the clever ways advertisers are targeting pet lovers. National Pet Month is a celebration of all the amazing benefits pets bring to people’s lives and vice versa. For anyone who doesn’t already have a...

Fun Friday Before Mo...

With Mother’s Day coming up this Sunday, brands are rolling out emotional ads attempting to play with the heartstrings of mothers and children everywhere. This Fun Friday, we will take a look at two brands who are trying to profit from the celebration of the women who gave us life with...

Throwback Thursday: ...

This Throwback Thursday let’s reminisce on everyone’s favorite classic Justin Timberlake meme. Justin Timberlake memes have been reminding us all May is approaching since 2000 when ‘N Sync release their hit song “It’s Gonna Be Me”. This pop classic from the boy band’s No Strings...

Two for Tuesday: Dos...

This Two for Tuesday we will look at two brands who are already gearing up for the Cinco De Mayo festivities and looking to cash in on the popular holiday.   Cheers for Cinco de Mayo, the day Americans celebrate Mexico’s victory over France. Even though La Batalla de Puebla is only...

Throwback Thursday: ...

In 1995, on what would have been Selena’s 24th birthday, then Governor of Texas George W. Bush declared April 16th, Selena Day. This Throwback Thursday, let’s look at the legacy Selena has left in the years since her death. Selena was, and will remain one of the most beloved woman in the...

Wisdom.Applied Wedne...

Since Pinterest burst onto the scene, marketers have been waiting for the day that it would transform from a digital cork board to a digital mall. The site, which celebrated its fifth birthday last week, has 70 million monthly visitors Pinterest is dominated by women, 68 percent of the sites...

Two for Tuesday: Cok...

Jennifer vs. Angelina, Britney vs. Christina, Batman vs. Superman– we all love to pick sides in long standing rivalries. These ones in particular have been dividing our country for years, but no feud has lasted quite as long as Coke vs. Pepsi. Despised by health-conscious people and...

Funny Brands Followi...

What time is it? Madness time. That’s right, the not-a-national-holiday-but-should-be known as March Madness began yesterday, and by now mostly everyone’s brackets are irrelevant (thanks a lot Iowa State and Baylor). Oh well, that’s the way the Big Dance works. If your bracket is...

Throwback Thursday: ...

Girl Power, #HeForShe, Femvertising… Twenty years ago, these phrases weren’t even created, now their common among conversations (at least those about gender). Finally, the world seems to realize the innate and immense power women carry. From Academy Award speeches to simple...

Two Pre-Roll Ad Camp...

Anyone who has ever watched a video on YouTube has undoubtedly come to dread those five second of pre-rolls. For being as despised as pop-up ads, pre-roll ads surprisingly still remain a popular marketing tool with brands. So why do pre-roll ads suck so much? Because the creativity behind...

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