Wisdom.Applied Wedne...

Last Thursday we looked a few product launch fails, including the issue Apple was facing due to reports that it was easy to accidentally bend the new iPhone 6 Plus. However, Apple released a statement telling consumers that “with normal use a bend in an iPhone is extremely rare and through...

Throwback Thursday: ...

Excitement surrounded the recent release of Apple’s new iPhone 6 and 6 Plus. Apple aficionados everywhere couldn’t wait to get their hands on the new, slimmer phone with its bigger screen and much-anticipated iOS 8 software. However, for many consumers the latest Apple product has actually...

Two for Tuesday: Sam...

New smartphone ads are like new Rocky films– the phones have always upped their games and are flexing their new muscles, the winner is never a solid bet and the fights are pretty brutal to watch. Such is the case with Samsung’s latest Apple attack ads. This Two for Tuesday,...

Wisdom.Applied Wedne...

This Wisdom.Applied Wednesday, we’re looking at Apple’s latest release and what it means for the advertising game.     Did Apple even imagine they would drastically change the advertising game when they introduced the iPhone back in 2007? Just two years after its...

Throwback Thursday: ...

I’m a recent convert to team iPhone. I’m not saying that my experiences with iOS haven’t changed my life, but the constant access to and dependence on my smartphone makes me long for the good old days when communication between friends was passing notes in class or a face-to-face...