Throwback Thursday: ...

The most pervasive ads often say little about the product being promoted, as Tim Maroder explains. One recent minty fresh ad did just this by silently promoting Wrigley’s Extra gum amongst a truly heartwarming love story. The Story of Juan and Sarah (Oct. 2015) creatively unwraps one couple’s...

Throwback Thursday: ...

Ask anybody about the leisurely pace the world seems to take come summertime and they’ll sing the slowdown’s praises until the weather gets cold again. As long as they aren’t a company looking at sales, which inevitably encounter a similar crawl once the warm days hit. In order to succeed in...

The Anatomy of THE P...

Hey you pranksters, check your calendars because it’s April 1st, and you know what that means. In reality, the process of creating a successful prank is not much different than developing an effective advertising campaign.  For instance, you have to know who you’re going to prank...

Election 2012: Socia...

Election Day 2012 is winding down, and within the coming hours, we’ll find out who will be representing us for the next four years…and how much social media impacted the decision. According to Inc.com, social media impacts voters because it allows candidates to engage with them (in real...

Trump, Obama, and a ...

In light of Donald Trump’s complete bombshell deal with President Obama I thought it was appropriate to show a couple of other bombshells Mr. Trump has gifted the world with via FunnyorDie.com. I think Trumps $5 million deal is somewhat ingenious but all together hilarious because it...