Funny Friday: Tales ...

With National Pet Month already in full swing, this Funny Friday let’s look at some of the clever ways advertisers are targeting pet lovers. National Pet Month is a celebration of all the amazing benefits pets bring to people’s lives and vice versa. For anyone who doesn’t already have a...

Fun Friday Before Mo...

With Mother’s Day coming up this Sunday, brands are rolling out emotional ads attempting to play with the heartstrings of mothers and children everywhere. This Fun Friday, we will take a look at two brands who are trying to profit from the celebration of the women who gave us life with...

Throwback Thursday: ...

This Throwback Thursday let’s reminisce on everyone’s favorite classic Justin Timberlake meme. Justin Timberlake memes have been reminding us all May is approaching since 2000 when ‘N Sync release their hit song “It’s Gonna Be Me”. This pop classic from the boy band’s No Strings...

Two for Tuesday: Dos...

This Two for Tuesday we will look at two brands who are already gearing up for the Cinco De Mayo festivities and looking to cash in on the popular holiday.   Cheers for Cinco de Mayo, the day Americans celebrate Mexico’s victory over France. Even though La Batalla de Puebla is only...

Throwback Thursday: ...

In 1995, on what would have been Selena’s 24th birthday, then Governor of Texas George W. Bush declared April 16th, Selena Day. This Throwback Thursday, let’s look at the legacy Selena has left in the years since her death. Selena was, and will remain one of the most beloved woman in the...

Wisdom.Applied Wedne...

Since Pinterest burst onto the scene, marketers have been waiting for the day that it would transform from a digital cork board to a digital mall. The site, which celebrated its fifth birthday last week, has 70 million monthly visitors Pinterest is dominated by women, 68 percent of the sites...

Two for Tuesday: Cok...

Jennifer vs. Angelina, Britney vs. Christina, Batman vs. Superman– we all love to pick sides in long standing rivalries. These ones in particular have been dividing our country for years, but no feud has lasted quite as long as Coke vs. Pepsi. Despised by health-conscious people and...

Throwback Thursday: ...

Girl Power, #HeForShe, Femvertising… Twenty years ago, these phrases weren’t even created, now their common among conversations (at least those about gender). Finally, the world seems to realize the innate and immense power women carry. From Academy Award speeches to simple...

Two Pre-Roll Ad Camp...

Anyone who has ever watched a video on YouTube has undoubtedly come to dread those five second of pre-rolls. For being as despised as pop-up ads, pre-roll ads surprisingly still remain a popular marketing tool with brands. So why do pre-roll ads suck so much? Because the creativity behind...

Two for Tuesday: Band together after a hiatus… or not Feb03

Two for Tuesday: Ban...

This Two for Tuesday we’ll look at two bands who have attempted to rebrand after long hiatuses (and some public conflicts). What’s more awkward than losing The Super Bowl due to a bad play call with 30 seconds left in the game while your team is on the one yard line? Possibly nothing… but...

WISDOM.APPLIED WENDE...

With 1.19 billion users ranging from preteens to grandmas, Facebook is the undeniable king of the social networks. Facebook recently introduced Facebook at Work as a way to increase consumer engagement and acquire even more data by offering companies the opportunity to create their own...

Wisdom.Applied Wedne...

“Lose weight, get fit.” – The quintessential New Year’s resolution might get a boost in 2015 with the help of wearable fitness trackers that were hot gifts during this past holiday season. In the last few years, Fitbit, Jawbone and Nike Fuel Band have completely opened and changed the market...